Article Marketing is a fantastic tool!  Yes, it is a tool and perhaps one of the greatest internet tools we have at our disposal.

For some people, article marketing is their total internet business.  They write articles and publish them to take traffic to an affiliate product.

Today, these people are slowly being forced into expansion of their business by more and more limitation on the use of affiliate links in the author resource box.

Where to expand to?

Squidoo is probably the most popular media for expansion.  You create you squidoo page as a landing page for your affiliate product, include a number of opportunities for people to click through to the affiliate program and presto, your business has expanded.

A second solution is to get your own web hosting and domain name.  Now you can create a landing page that drives your article marketing traffic to your chosen affiliate product.

Article Marketing can drive traffic to any location you want and for any purpose you choose.  You can use articles to drive traffic to a website, landing page, squidoo lens or a blog.

Beyond the elements that make a successful highly read article there is another key element that needed for Article Marketing Success:  Control over the URL your articles direct traffic to.  If you have ever used a direct link to an affiliate product you probably have learned this one the hard way.

If you do not have control of the landing page you can lose your effort.  The affiliate product is no longer viable and all your links for dozens of articles that have been published in dozens of site, are worthless, end of story, start over.

If you have control of the URL, then you can change the product to a viable product and your resource links can continue working for you for years.

Take control of your Article Marketing

Till next time this is the Marketing Hobo saying - Be in control at all times!

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This entry was posted on Friday, April 18th, 2008 at 9:46 am and is filed under Targeted Traffic, Squidoo, Bum Marketing, Article marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.